Acceptable Use Policy

1. Scope

This Acceptable Use Policy applies to every Viewer, Advertiser and Administrator using Archers, and to all content posted on the platform — including signs, business profiles, images, videos, coupons, comments and links. It supplements our Terms of Service.

2. Prohibited content

You must not submit, link to, or otherwise distribute through Archers any content that:

• is illegal under Nigerian law or under the law of any jurisdiction where it will be viewed;
• infringes copyright, trademark, trade secret, publicity or any other intellectual-property right;
• is false, misleading, deceptive, fraudulent, or constitutes a scam (including get-rich-quick schemes, fake giveaways, multi-level marketing pyramids, "419" / advance-fee fraud);
• promotes hatred, harassment, violence or discrimination based on ethnicity, religion, sex, gender identity, sexual orientation, disability or any protected characteristic;
• is sexually explicit, pornographic, or sexually exploits minors in any way;
• depicts or promotes self-harm, suicide, or violent extremism;
• promotes the use, sale or distribution of illegal drugs, narcotics, or controlled substances;
• promotes weapons, firearms, ammunition, or explosives without the appropriate licences and statutory disclosures;
• advertises tobacco, smokeless tobacco or vaping products in breach of Nigerian tobacco-control law;
• promotes gambling, lotteries or betting without the required licences from the relevant Nigerian regulator;
• offers regulated medicines, supplements, cosmetics, food or chemicals without the relevant NAFDAC registration;
• provides medical, legal, tax or financial advice without appropriate qualifications and clear disclaimers;
• solicits personal data of viewers in a way that breaches the NDPA;
• impersonates any person or business, or misrepresents an affiliation;
• contains malware, viruses, phishing links or otherwise threatens the security of users or our systems.

3. Prohibited behaviour

You must not:

• create accounts using false identities or use bots, scripts or automated tools to interact with Archers;
• artificially inflate views, clicks, saves, claims or loyalty points;
• attempt to bypass payment, moderation, rate-limit or security controls;
• scrape, crawl, harvest or copy substantial portions of the platform's data without our written consent;
• resell, sub-licence or otherwise commercialise access to Archers without permission;
• introduce any malware, denial-of-service traffic or any code intended to disrupt the platform;
• contact other users in a way that is harassing, threatening, deceptive or that violates anti-spam laws.

4. Honesty in advertising

Advertisers must comply with the Nigerian Code of Advertising Practice (ARCON) and equivalent international standards. In particular:

• Prices must be expressed in Nigerian Naira (₦) and include any compulsory fees.
• "Sale", "discount" and "free" claims must be true and the original price must be a genuine, recently-charged price.
• Limited-time offers must show clear start and end dates.
• Stock and capacity claims (e.g. "today only", "first 50 customers") must be honoured.
• Testimonials must be genuine; before/after imagery must not be manipulated to mislead.
• Comparative advertising must be fair, accurate and verifiable.

5. User-generated media

You confirm that you own the copyright in, or have a valid licence covering, every image, video and audio file you upload. You are responsible for any model release or location release required for the people or property depicted. You must not upload material that contains another person's likeness without their consent.

6. Reporting violations

If you see content or behaviour that violates this Policy, email jalapenosmoke@gmail.com with a description and a link or screenshot. Reports made in good faith are confidential.

7. Enforcement

Where a violation is identified, Archers may, at its sole discretion and without notice:

• remove or edit the offending content;
• refuse to publish a sign and decline to refund the publishing fee where the rejection is the Advertiser's fault;
• warn, suspend or permanently terminate the offending account;
• disclose information to law-enforcement authorities where required by law.

8. Appeals

If you believe your content or account has been actioned in error, you can appeal by emailing jalapenosmoke@gmail.com within 14 days. We aim to respond within 7 working days.

This document is a good-faith template and is not legal advice. Before relying on it commercially, please have it reviewed by a qualified Nigerian legal practitioner.